Turning the Car Into a Tailored Entertainment Hub

Monday, April 8 2:00 PM - 2:30 PM

Location: N3311

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Conference Flex Pass
Conference Flex Session 3-Pack
Exhibits Pass


In-car connectivity is rising, with electric vehicles and connected cars making their ways into consumers’ daily lives. Despite these feats of engineering, in-car services have struggled to catch-up with the home environment consumers have got accustomed to: voice assistants supporting our daily needs, multiscreen services enabling viewers to swap devices without missing a beat of their program, and the integration of the smart home into the mix. To remedy this, Dr. Neale Foster, CEO at ACCESS Europe; Evan Stalter, Digital Product Manager at Byton; and David Couret, Technical Director of France24 are hosting a panel discussion presenting the opportunities of multimedia in-car infotainment as a fully personalized, tailored experience that adjusts content to each viewer and the duration of the journey.

Attendees will be able to learn how they can turn cars into an extension to their content services and build a stronger rapport with passengers beyond the dealership.
Sponsored by ACCESS.



Education Program: In-Vehicle Experience


Partners and Sponsors

529015 - ACCESS